Wigglewow Introduce
For dog lovers throughout the Kentucky region, the name Wigglewow represents much more than just a pet store; it signifies a powerful mission, a heartwarming cause, and exceptionally high-quality gourmet dog treats. This unique Louisville small business is built on the inspiring mission of transforming the lives of adults with special needs by creating meaningful employment opportunities as what they proudly call "Epic Chefs." Every treat purchased is directly connected to providing fulfilling work and a sense of belonging to a population that often faces high unemployment rates, making every bite a contribution to the local community.
The core product is a line of all-natural, delicious dog treats that have gained a loyal following across the state, from customers who first encountered them at local events like the KY State Fair and the Nulu Festival. What sets the products apart is not only the mission but the undeniable quality. The treats are handmade daily in what the company lovingly calls "The Dog House" (their commercial kitchen), and they are known for their simple, wholesome ingredients: oats, bacon, eggs, salt, and mixed tocopherols (Vitamin E) for freshness. This straightforward, quality-first recipe means pet owners can feel confident about what they are feeding their companions, even those with finicky palates or special dietary needs, as attested by one customer whose dog was coaxed back into eating by the "diva cookies."
The dedication of the staff, or the "Epic Chefs," is a highlight of the Wigglewow experience. Each blue bag of dog treats often features a label sharing details about the Epic Chef who helped create them, providing a personal connection between the customer, their dog, and the employee whose life they are helping to transform. This level of transparency and personal touch fosters a true sense of community and support for this Kentucky small business.
Wigglewow operates as a specialty dog treat company, focusing on premium products and personalized customer interactions, rather than a large, all-purpose pet supply store. Whether you visit their location, meet them at a local event, or shop online, you are engaging with a company committed to providing the highest quality products and service while actively addressing a critical social need in the community.
Wigglewow is rooted in the Louisville, Kentucky community, making it a convenient local stop for pet owners. The physical location is a key point for local pickups and quick visits to stock up on your dog’s favorite gourmet treats.
Address: 10529 Watterson Trail, Louisville, KY 40299, USA
The store's accessibility features demonstrate a commitment to serving all members of the community quickly and comfortably, whether they are dropping by on their way home or making a special trip. The location is planned for efficiency and ease, suitable for a quick visit.
- Wheelchair accessible entrance for easy access.
- Wheelchair accessible parking lot for convenient parking near the entry.
- Wi-Fi is available for customers.
For payments, the facility accepts modern methods for a seamless transaction, including Credit Cards, Debit Cards, and NFC Mobile Payments, ensuring a hassle-free checkout experience.
As a specialized gourmet dog treat company operating as a small business pet store, Wigglewow's services are focused primarily on the production, customization, and distribution of their unique, high-quality products. While they are not a full-service retailer offering grooming or veterinary care, their specialized offerings are deeply valued by the local market.
- Gourmet Dog Treat Production: Hand-making all-natural dog treats, including their signature blue bagged treats, gourmet iced dog cookies in various designs, mega bones, and “mutt munch.”
- Customized Orders: Offering personalized treat creation for special occasions, such as wedding favors, birthday celebrations, corporate logo treats, and fundraising events for local organizations.
- Subscription Service: Providing the option to become a "Subscriber," where customers can receive regular deliveries of the blue bags of dog treats, ensuring a consistent supply and providing essential, ongoing support to the Wigglewow mission.
- Employment and Training: Providing meaningful careers and on-the-job training for "Epic Chefs," adults with special needs, helping them flourish both in their commercial kitchen and in the community.
- Fundraising Program: Offering a dedicated fundraising program where organizations can team up with Wigglewow, sell the popular treats, and receive a significant percentage of the sales, benefiting both the partner organization and the Wigglewow mission.
- Local & Event Sales: Offering onsite services at their physical location in Louisville and participating in community events, festivals, and fairs across the Kentucky region to reach a broader customer base.
The distinct identity of Wigglewow in the Louisville pet landscape is defined by its powerful social mission and the quality of its homemade products.
- Epic Chefs Employment Model: The defining feature is the employment of adults with special needs (Epic Chefs) in every step of the treat-making process. This initiative not only provides a living wage but also fosters dignity, pride, and community engagement for this often-underserved population.
- Community Connection on Every Bag: Each bag of treats features a unique label of the Epic Chef who helped make it, including their picture and a brief bio. This fosters a direct, personal, and heartwarming connection between the Kentucky customer and the person they are helping to employ.
- All-Natural, High-Quality Ingredients: The treats are pet-approved, made with a simple, consistent, and short list of all-natural ingredients, focusing on an appealing oat-bacon flavor. There are no harmful preservatives or artificial flavorings, ensuring a healthy and safe snack.
- Proven Dog Preference: Through what the company calls the "Wigglewow dog treat test," their treats are frequently chosen by dogs even over their favorite treats at home, a testament to the irresistible taste and quality, even for picky eaters.
- Non-Profit Status and Growth Mission: Wigglewow operates as a small business under a 501(c)(3) non-profit umbrella (EPIC, LLC), with a vision to grow the business model to create more careers and become a national leader in employing people with special needs.
- Positive Community Engagement: The company is highly active in the local Kentucky community, frequently attending events like the State Fair, which allows staff to interact directly with customers and receive instant feedback on their beloved products.
The team at Wigglewow welcomes inquiries regarding their treats, custom orders, fundraising, or the Epic Chef mission.
- Address: 10529 Watterson Trail, Louisville, KY 40299, USA
- Phone: (502) 558-5100
- Mobile Phone: +1 502-558-5100
For Kentucky pet owners seeking a local business that aligns their spending with their values, Wigglewow offers a compelling choice. By selecting this small business, you are not merely purchasing a high-quality, all-natural dog treat; you are actively participating in a local social movement. Every dollar spent directly fuels the creation of careers for adults with special needs in the Louisville area, providing them with a fulfilling life of belonging and a means to earn a living.
Wigglewow is worth choosing because it embodies the best of local commerce: exceptional product quality, a simple and transparent ingredient list that pet parents trust, and a deeply embedded, measurable social impact. The combination of rave reviews from pet owners—including those with highly selective or health-compromised dogs—and the overwhelmingly positive testimonials about the staff’s passion and professionalism at public events demonstrates that Wigglewow is succeeding on all fronts. For a quick visit, a custom order, or a regular subscription, this is the place to support in Kentucky if you want to spoil your dog while making a real difference in your community.
Wigglewow Details
From the business
- Small business
Service options
- Delivery
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Amenities
- Wi-Fi
- Wi-Fi
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Wigglewow Photos








Wigglewow Location
Wigglewow
10529 Watterson Trail, Louisville, KY 40299, USA
Wigglewow Reviews
bagdog treatsspecial needsadultscompanyingredientsemployees
★ 5★ 4★ 3★ 2★ 1My dog just had a seizure and one of the residual effects was not eating. I bought these at the nulu festival and was specifically recommended this cookie and by goodness the diva cookies got him to eat something! Incredible! Love your booth and the staff, she was an incredible diva and one of the best sales person I’ve met in a long time!
September 27 · Maggie HewettFound out about this place at the KY State Fair. Despite how crowded it was the staff took the time to chat with us and learn about our dogs. When we brought the adorable & witty treats home, our four fur babies LOVED them. I will definitely make the trip out to Louisville to support this business, as their mission, service, & products are the highest quality!! Support local 💙
August 19 · Samantha PowersWigglewow is seriously the best! My dog goes absolutely wild for their treats—they’re her favorite, paws down. I love that the ingredients are simple and healthy, and it feels great knowing every bag supports an amazing mission. The fact that these are made by adults with special needs just makes it even more special. You can really feel the love in every treat. Totally recommend to any dog parent looking for something yummy and meaningful!
May 03 · Meg StatenThis place is awesome. Employees are great the atmosphere is amazing, and it smells amazing like sweet bacon. I also have very picky dogs, and all seven of my wonderful akitas loved these treats! I highly recommend you check them out and get a bag of treats for your pups. You won't be disappointed.
June 13 · Joseph ChapmanWalked in and was immediately touched with the love from special needs staff and owners. Got to see them make the dog treats live. They are so sweet and proud to be contributing and having a job. The owner is giving back to such an under served and overlooked minority group of special needs adults. I was holding back tears with all the love, kindness, joy, and pride I recieved, felt, and witnessed. The dog treat decorations are so cute, i got the 4 noses one for my sisters pit bull and my coworker bought the bigger treat bag for his bully. Also grabbed a bag of the mini bites for my two chihuahuas. Would absolutely recommend them if not just for giving back to such amazing folks but also to love back your dogs for all the unconditional love they give you. Will definitely be back.
November 15 · Jose Bonilla MBA SEO Social Media Marketing
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